NIL at Virginia Tech
Virginia Tech Athletics has an immersive name, image, and likeness program tabbed JumpStart, which will empower current Hokie student-athletes with the knowledge and resources to build their personal brands, seek out business opportunities and write their future.
Virginia Tech Athletics has an immersive name, image, and likeness program tabbed JumpStart, which will empower current Hokie student-athletes with the knowledge and resources to build their personal brands, seek out business opportunities and write their future.
What is NIL?
With new legislation from the NCAA, student-athletes now may earn compensation for their NIL (name, image and likeness). From commercials to sponsored social media posts and more, Tech student-athletes can take full advantage of what the new collegiate athletic experience entails in this new era.
NIL at Virginia Tech
Blacksburg, one of the best college towns in America, has unique opportunities for student-athletes who have the opportunity to become local heroes in the community, while also competing on a national stage with a household brand behind them. As a result, there are unique opportunities which Hokie student-athletes will become the beneficiaries of.
Branding opportunities for Hokie student-athletes will be supported and bolstered through incredible national partnerships with media entities, including ESPN, ABC and ACC Network. Additionally, over 250,000 living alumni create a multitude of opportunities for business ventures within the Hokie community across the world.
Through the world renowned Pamplin School of Business, student-athletes can participate in classes to learn about personal branding, monetization of content, career planning and entrepreneurship – all taught by titans of industry.
